Testimonials

reviews from past coworkers, direct reports, & clients


Monica Avila | Marketing Manager
Direct Report
Ruth Bancroft Garden

“I had the opportunity to work on the marketing team with Sarah Nelson for 3 years at the Ruth Bancroft Garden & Nursery. Sarah excels as a supportive leader, a creative troubleshooter, and a remarkable graphic designer.

She redesigned the website to enhance user engagement, SEO, and aesthetics. She managed major fundraising events including the Garden Gala, Garden of D’Lights (holiday light show), and the Sculpture Show. Her knowledge and skills were crucial to the success of these events/fundraisers.

Sarah stands out not only for her technical expertise but also for her strong personal qualities like empathy, leadership, and the ability to navigate unexpected situations with resilience. I consider myself very fortunate and privileged to have had the opportunity to work with and learn from Sarah.”

Tawny Bourque | Events Manager
Coworker
Ruth Bancroft Garden

“Sarah is an incredibly talented designer and creator with an original sense of style. I have seen her work across multiple mediums, even channeling new ones and mastering them with a quickness. In my time with her at Ruth Bancroft Garden, she conquered the hefty task of completely re-designing our website, all of our digital and printed media and signage for the organization. She consistently produces high-quality work that is both visually appealing and effective.

Perhaps what stands out most is that Sarah is a gifted communicator and natural leader. Her interpersonal skills are top tier, making her an excellent collaborator across departments. This made her the best candidate to serve on all three of the Ruth Bancroft Garden’s key fundraising committees. Here she tackled event logistics including marketing campaigns, ticketing systems, staff trainings and customer service. Furthermore, Sarah’s customer service skills are outstanding as she can quickly problem-solve and de-escalate with poise.

Over the years, I witnessed Sarah navigate complex staff changes, constantly stepping outside of her department. With a full-plate, she simultaneously took on our expansive membership program and adopted development duties when the Garden was in dire need of them. Her positive attitude and sure footedness rallied the staff through the inevitable ups and downs of the non-profit sector.

Whatever Sarah decides to take on, she puts her whole self into and conquers it every time. She would be an absolute asset to any organization.”

Anne Lupi | Finance & Office Manager
Coworker
Ruth Bancroft Garden

“Sarah was an invaluable member of our team at the Ruth Bancroft Garden for over 3 years, and her contributions have left a lasting legacy for our Marketing Department.

During her time at RBG, Sarah demonstrated exceptional leadership skills and a deep understanding of marketing strategies that have significantly enhanced our visibility and brand image. Her creativity in campaign development and her ability to analyze market trends have been instrumental in driving our marketing initiatives forward.

Sarah possesses outstanding interpersonal skills, which enable her to effectively collaborate with cross-functional teams and external vendors. She is highly organized, detail-oriented, and adept at managing multiple projects simultaneously while maintaining a high level of accuracy and attention to deadlines, all while maintaining an infectiously positive attitude that uplifts everyone around her. She has an extraordinary ability to get her job done while managing many moments of adversity and upheaval.

Sarah has a knack for identifying opportunities for growth and developing comprehensive marketing plans that align with RBG’s objectives. Her innovative approach to problem-solving and her willingness to explore new ideas have consistently yielded impressive results.

I have no doubt that Sarah Nelson will continue to excel in her career and make significant contributions wherever she goes. She has my highest recommendation without reservation. If you have any further questions regarding her qualifications, please feel free to contact me at [email protected].”

Sue Voelkel | Nursery Operations
Coworker
Ruth Bancroft Garden

“In the time that I worked with Sarah Nelson at Ruth Bancroft Garden & Nursery, she implemented a complete website redesign, as well as created an entire new look for our printed and marketing materials. She is a prolific creator who is able to adeptly synthesize a lot of information into easy-to-digest explanatory materials that clearly communicate to the end user.

Adding to her already impressive skillset, Sarah was a key player in a number of the Garden’s essential fundraising events, fulfilling not only her obligations to market these events, but also taking a leading role in planning and training staff to pull off these high-stakes affairs. Moreover, Sarah has an innate ability to understand systems and has quite in-depth knowledge of the technology available to make the most out of her marketing ventures.

Her quick wit and friendly nature make her an even greater asset in the workplace.”

Alice Kitajima | Program Management Specialist
Coworker
Ruth Bancroft Garden

“Sarah Nelson is a dedicated and innovative marketing director with a proven track record in strategic marketing, graphic design and project management. Her exceptional ability to lead cross-functional teams and drive successful marketing campaigns for engagement and development is complemented by her outstanding communication and interpersonal skills.”

Conor
Client
PseudoSarahLetters

“Sarah was responsive, creative, and professional and the crochet was beautiful!”

galeyg
Client
PseudoSarahLetters

“Fabulous piece! Sarah was terrific to work with and created a custom piece for us that is just perfect. She was a pleasure to work with, helpful with suggestions and made us something that we adore! Two of our friends already asked about it- it’s just perfect. Her attention to detail is terrific (the flowers are beautiful) and we love love love it. I would not hesitate to buy again. Thank you Sarah!!”

Madeline
Client
PseudoSarahLetters

“Sarah did an AMAZING job on this custom piece. She was easy to work with, communicative and the artwork is better than we could have expected. I was able to tell her what my vision was for the piece and she came up with a great design using reference pictures I sent over. Her pricing was transparent and she kept us updated on the progress of our project. Thank you so much, Sarah, we will treasure this forever!”

Hannah
Repeat Client
PseudoSarahLetters

“Sarah is always always always easy to work with and talk to. She is patient, kind, accommodating, and her work is exceptional. She clearly has perfected her craft and every single piece of hers I have purchased has a special place on my walls and in my friends’ homes.”

Rae
Client
PseudoSarahLetters

“I just can’t say enough about Sarah’s artwork. This is so meticulous and beautiful. I’m going to struggle to find a place to hang it, because I want to look at it all the time. Is it weird to just carry it around in my purse? Asking for a friend…”

Amber
Client
PseudoSarahLetters

“This was a custom order for my sister’s birthday. It was such a beautiful and meaningful gift. The design process was easy and the quality of piece was impeccable.”

Kirsten
Client
PseudoSarahLetters

“So fast, so perfect, so easy to work with! Will be ordering more from Sarah for sure.”

Jenna
Repeat Client
PseudoSarahLetters

“Not only is Sarah my dear neighbor since birth, but she has always had incredible artistic ability. She is extremely talented in so many areas and makes incredible art. I ordered a custom design for my parents, but have also ordered in the past for a friend’s wedding. Sarah is very easy and great to work with, and you will not be disappointed in the final products!”

Nicole
Client
PseudoSarahLetters

“Sarah is AMAZING!!! Not only does her Instagram feed my soul with all my favorite shows, but she was a dream to work with and I absolutely LOVE what she created. I’ll probably buy another in like 3 days it’s that good.”

Melissa
Repeat Client
PseudoSarahLetters

“Sarah is an amazing artist. I am always blown away by her creativity and how she takes my ideas and puts them into something so beautiful and powerful.”

“This woman is amazing. If you haven’t bought something from her, do it now.”

Tessa
Repeat Client
PseudoSarahLetters

“Purchasing from Sarah was such a great experience, and she is so talented at taking your vision and making it come to life. Not only did Sarah create an amazing design for me, but she finished it in record time, and it looks amazing! She is so talented! Now I can always have a snarky reminder to have confidence in myself.”

“This was a gift for my sister, and Sarah executed it perfectly. She took inspiration from many different blurry photos of my sister’s wiggly pets and made an adorable portrait of them all. My sister LOVES it, and she thinks Sarah captured their personalities perfectly.”

Jessica
Client
PseudoSarahLetters

“All I got to say, AMAZING! But I will say more. Sarah did great work on this custom piece for me. Not only does her work come speedy but it’s gorgeous. She’s super communicative in the design aspect of her hoops too. She really wants to make exactly what you have envisioned. I would totally and always recommend her if I, or anyone else I know, wants any embroidery work done!”

Blake
Repeat Client
PseudoSarahLetters

“This piece turned out exactly as planned. Sarah is so talented and very collaborative in her approach. I can’t recommend her shop enough.”